Be Yourself
A 14 track funk album (51m 18s) — released November 3rd 2003 on One Note Records
It?s sometimes hard to break ground when you?ve had a yardstick set upon you, and the Master Sounds? ripping One Note Brown single caused such a stir on release that it?s seems unfair to keep referring back to it as a benchmark now. Their stint at BBE with Keb Darge as executive producer yielded some exceedingly hard Funk, but back on their own ground, we couldn?t know what to expect after a fallow period. In fact on hearing the opening track This Ain?t Work, I feared a whole LP of Meters pastiche (which the Master Sounds do better than anyone, granted), but after this the set immediately gave way to reflect whole new facets of the band on wax. Down to the bare-bones four-piece (and with nobody to please but themselves), the band exude a fresh, understated confidence and maturity. The lion?s share of the LP constitutes the snappy Funk that made their name, but they?re most impressive when dropping the Hammond for Fender Rhodes and slipping back in a cool jazzy vein. Bar?a and Coming Down are quite excellent and should the vocal collaborations with Corrine Bailey Rae and LSK slip out as singles, they can expect hits of some sort. Not launched until November I don?t think, hopefully there will be some sort of taster in the interim. - Grand Slam
"time has strengthened their resolve to pursue an independent path not unlike the original purveyors of funk, whether from San Franciso or Detroit, who released their waves on small indie labels..sure enough the Leeds foursome drop those uptempo gritty three minute funk cuts like the opener?confident enough to diversify into the lazy, chilled groove..What can I say? Independece had to be sought for -may the funk be with you. - SNC
? a subtler spectrum of textures, drawing upon a more relaxed jazz and soul approach to augment their usual blistering up-tempo attack?Much more creativity? reminding everyone here that whacking out serious funk isn't the only thing he does tastefully well?the group display a rootsy but progressive approach that should ensure that they and their audience stay challenged, refreshed & interested?. - Greg Boraman, BBCi
"AS funky as it is rare and as honed as it is raw, 'Be Your Self' could be filed under Brand New Heavies..and early 90s Acid Jazzadelica without even slightly sticking out like sore thumb The thing is , NMS do it for the love it?***** - Swax Mclver DJ Magazine
The New Mastersounds return with another funk album of classic proportion. Be Yourself sounds like it could have been recorded live, with its no-messing; just let the music speak for itself production (as it would?ve been in the ?70s). The songs have a refreshing quality that don?t tend to focus on one theme throughout and cover a multitude of tempo?s and styles including jazz, funk and soul. Whether it be the crisp, rolling drums or the intricate guitar work and not forgetting the Booker-T style Hammond organ, it?s extremely difficult to pin-point a standout instrument or musician. With that in mind one has to conclude that it?s ALL GOOD. And with the father of funk, Keb Darge very much behind NMS it won?t be long before they?re seen up there with the likes of Grant Green and the Meters. 7 / 10. - Richard Bamford Undercover
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